LUZ

Branding System + Stationery Design + Package Design for a friendly Lighting Company with Sub-Brands.

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My job was to develop a coherent Identity, which was divided into four different companies from the same LUZ Group, each of them specialized in a specific lighting areas.

My job was to develop a coherent Identity, which was divided into four different companies from the same LUZ Group, each of them specialized in a specific lighting areas.

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From the Logo Design to the Brand Voice, everything was measured to have a smart, strong but very appealing Brand Identity.

From the Logo Design to the Brand Voice, everything was measured to have a smart, strong but very appealing Brand Identity.

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